Rasheité Calhoun 53 min

Friends with Benefits #32: Building a Partnership Program from Scratch with Rasheité Calhoun

Rasheité shares her experience of building a partnership program from the ground up and provides valuable insights into the art of onboarding and generating revenue through partnerships. She emphasizes the importance of aligning expectations with the executive team, understanding the market, and making the ask. Rashida also discusses her approach to building partner teams and the power of grassroots efforts in partner management.


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