Mark Bedard 42 min

Nearbound Podcast #151: Sales Shift - Navigating the Evolving Playbook with Mark Bedard

Jared and Isaac interview Mark Bedard, the founder and CEO of They discuss the importance of accurate contact information, the shift away from automated cadences, and the value of building relationships and having real conversations. They also explore the challenges of working with partners and the power of cold calls and research in sales. The episode concludes with a discussion on changing the research approach and the playbook for sales and partnerships.


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